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Day 1 Methodology of Location and Development

Timing AM 09.00 – 12.30 PM 13.30 – 17.00

Speakers Christopher Pike, CEO Business Location International
Topics Introducing BLI, the speakers and the attendees.

Lectures of the day

Speakers Prof em Dr Marcel De Meirleir, Chairman Business Location International

Topics 1. Location decisions by investors: The OFFER side

2. The 10 Commandments

3. The demand side

4. The golden goose search

5. Aftercare and Retention

6. All about outsourcing:

- The main phenomena of Globalization

- Reasons for outsourcing

- Who is most concerned about outsourcing?

- Geographic origin of outsourcing

- Who benefits from outsourcing?

- Impact of outsourcing on LDCs

- The story of China

- The story of India

7. Making the balance of outsourcing

8. How to achieve results?

9. Clustering:

- The role of export to attract outsourcing

- Coordination and initiation

10. Advice: dos and don’ts

11. How to prepare the FTZs for outsourcing?

12. What have we learned today?

Day 2 Attraction – Conversion - Retention

Timing AM 09.00 – 12.30 PM 13.30 – 17.00

Lectures during morning session

Speakers Christopher Pike, CEO Business Location International

Topics 1. Objectives of Foreign Direct Investment
2. Strategy
- Attract foreign direct investment
3. Transform

- industry context and corporate culture

4. Retain Foreign Direct Investment

Lectures during afternoon session

Speakers Cliff Bell, Partner Business Location International

Topics 1. Executing FDI – an EU project management view:
- What kind of assistance do investors expect?

2. Implementing an integrated Economic Business Plan:
- SEZ Master Plan: assessing commercial feasibility
3. Location and retention – keeping investors on board

- Zone management can be every bit as demanding as initial FDI attraction

4. Getting to grips with FDI – Direct investment of the ground

Day 3 Experiences in Development Countries & Current FDI Development

Timing AM 09.00 – 12.30 PM 13.30 – 17.00

Lectures during morning session

Speakers Prof Dr Zahn Wu-Li, former official & senior economist at the China government ministry with rich experience in attracting FDI and helping Chinese companies invest in Western countries

And/Or Mr. Wang-Keli

Topics China and FDI in perspectives of inflow and outflow

1. Attracting, retaining and expanding FDI

- Experiences and Lessons of Zones in China

- New Starting point: Macroeconomic Situation & Investment Environment China

- Potentials and Policies toward Foreign Capital

2.Investing in Other Countries

- Experiences and Lessons of China’s Investors

- Current Negotiations between China and other Countries for the Exchange of FDI

- Factors Needed for Attracting Chinese Investment

Speakers Guy Van Habberney, Economic Advisor at the US Embassy Brussels

Topics Status of the negotiations between the EU and the USA for the exchange of FDI


Speakers Jerry Szatan, Partner Business Location International

Topics Marketing USA for investments in Europe in general and Flanders in particular


Lectures during afternoon session

Speakers Cliff Bell, Partner Business Location International


Topics Discussion with the attendees of the seminar on their problems in attracting FDI and what could be done to improve results.

CLOSE Certificate

Course members will receive a syllabus of over 200 pages with a copy of the presentations as well as a certificate of attendance certifying their participation in the seminar.



Business Location International

32 Stuivenbergbaan

Phone: +32 15 423 619
Fax: +32 15 423 619
GSM: +32 476 429 358
GSM: +32 468 135 131
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